You've worked hard to get where you are and to ensure your organization's success by meeting your team's goals. Now you're managing a growing sales team or being assigned multiple sales teams in different locations.
Leveling up is the goal, but this also entails greater challenges and more significant risks. After all, you have more people's careers in your hands. In this context, it can be more difficult to meet your sales goals due to higher expectations and the many moving parts.
However, managing that growing sales department doesn't have to be difficult. A clearly defined sales team management process and the right tools will help you continue driving sustainable growth for your teams.
Establish processes and form (good) habits
To lay a solid foundation, you must focus primarily on creating the right sales team structure.
How to set up your sales team structure
When you have more than one sales and business management team in more than one region, an efficient structure is key. You want to create a team dynamic that fosters efficiency and consistency across your organization.
There are several ways to structure a good sales team. These are the three most common team structures:
The individual approach. A traditional sales team structure in which each sales representative is on their own.
The assembly line. A modern structure in which each representative focuses on a specific stage of the process, creating specialized groups.
By groups. A structure that divides your sales team into chinese overseas america database small, focused, and specialized assembly lines: teams that operate independently and are managed internally.
If you're looking to drive rapid and effective growth in your sales team, the assembly line model is often the best option, as (like Henry Ford's assembly line) it grows quickly and effectively. Sales professionals perform best when they're coached and mentored like elite athletes. Each needs a clearly defined role to practice, refine, and improve over time.
Under the assembly line model, it's best to divide the sales team into different groups. Each of your teams can handle a different stage of the sales process .
Example of sales team management under the assembly line model
Let's take a look at a team that works under the assembly line model and the sales roles at key stages of the sales process.
HR Study 2023 and 2024: Future and Challenges
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