Are you a WhatsApp API messaging customer but need better customer engagement or conversion rates? Then you should consider using WhatsApp Business Calling API. In this blog, we will go through what it is, its benefits, how it works and use cases of WhatsApp Business Calling API.
What is WhatsApp API Call?
WhatsApp API Call, also known as WhatsApp Business Calling API, is a new feature of the WhatsApp API that allows businesses to make and receive voice calls over WhatsApp. Unlike standard WhatsApp Calling, WhatsApp API Call is designed for businesses that expect a large volume of calls with a stable connection. But why should businesses consider calling customers over WhatsApp?
5 Advantages of WhatsApp API Call
WhatsApp API Call offers a lot of benefits for businesses. It combines the advertising data familiarity of WhatsApp with the immediacy of voice communication. It offers a versatile way to respond to customer needs.
An image showing the five benefits of WhatsApp Business Calling API
Whether it’s solving concerns, driving purchases, or improving support, WhatsApp API Calls help bridge the gap between convenience and connection. Let’s take a look at these five benefits of WhatsApp API Calls.
Real-Time Customer Engagement
Voice calls allow businesses to engage directly with customers, creating a more personal connection with them. Unlike text conversations that can lead to delays, real-time calls allow for immediate problem resolution and decision making.
This is especially helpful in situations that require urgent attention, such as technical support, order clarifications, or last-minute changes. Conversing in real time speeds up resolutions and leaves customers feeling valued and heard, increasing satisfaction and loyalty.