aAdirect correlation with a decrease in search rankings. Slow sites often result in decreased traffic due to poor engagement and conversion.
2. Optimization for mobile devices
Mobile devices account for 58.67 percent of all global website traffic . This croatia phone number list figure has been steadily increasing since 2015, when they accounted for only 31 percent of global traffic. Now that mobile devices are the majority, more attention is being paid to creating a good experience for these users.
Additionally, mobile site visitors have limited computing power and bandwidth, meaning they need a fast and smooth experience.
Google said it uses mobile-first indexing as a metric, further incentivizing companies to improve speed to reach the nearly 60% of website visitors who come from mobile devices.