Instagram Bio: What to Write? An Example

[JoynobAkter]

Hashtags, Quotes and Links

Let's create our own hashtag to insert in BIO or identify ourselves with one that can bring us traffic in a strategic way. It does not make the profile searchable through the hashtag but it is a great move to create a community, inviting users to use it on all their posts.

We can cite accounts that have affinity with us, brands we are collaborating with or what you will get inside the engineer database other company accounts related to our focus: the citation will be like a link that leads directly to the cited account.

Don't forget to include a link to our website's homepage or product page.


CTA on Instagram profile

For some time now, Instagram has allowed the transition from a personal to a business profile, activating useful functions for doing business on Instagram .

First of all, Insights , a series of statistics, such as demographic data, activity of our followers and interactions received on our profile and posts, useful for calibrating our business strategy on Instagram.

But not only the insights, but also additional CTAs (Call to Action) right after our BIO, with calls to action aimed at our Business, such as:

Shopping , useful for leading our visitors to purchase our products/services
Get Ticket , useful for those who organize events, or accept reservations, such as restaurants, pubs etc.
Call , where by entering our company telephone number, the visitor with a simple click dials the number and calls
Send email , where by setting our email address delivery we can take the visitor with one click to their email sending app with our email address already entered in the destination field
Directions , where after having set the address of our business, headquarters or showroom, the visitor with a click can navigate with his map system towards our business.