Evaluate your site's use of local keywords
Posted: Sat Apr 19, 2025 6:48 am
First of all, your business address should be listed on your website. Ideally, it should be in the footer so that it can be found on every page. This address should match your Google My Business address so that search engines can easily link the information.
Now find natural ways to reflect your location on your site. For example, your page title could be, “Chicago Style Pizza in Fort Lauderdale.” Or, “10 Roof Repair Tips in Boise, Idaho.” This will help your site display long-tail czech republic phone number list keywords that are specific to your area.
Don't overdo it, though. Some companies use their city name on every page in multiple places. This is the equivalent of keyword stuffing, and you should avoid it.
3. Write quality content related to your community
Lawyers in a particular city know the laws and regulations like no one else. Accounting firms in rural areas are skilled at helping farmers navigate difficult financial situations. Now you need to demonstrate this in your content.
Target your content to both your audience and your region. For example, a roofing company wouldn't write in Fort Lauderdale about how winter weather affects roofing materials because they know that content would only be relevant to customers further north.
Now find natural ways to reflect your location on your site. For example, your page title could be, “Chicago Style Pizza in Fort Lauderdale.” Or, “10 Roof Repair Tips in Boise, Idaho.” This will help your site display long-tail czech republic phone number list keywords that are specific to your area.
Don't overdo it, though. Some companies use their city name on every page in multiple places. This is the equivalent of keyword stuffing, and you should avoid it.
3. Write quality content related to your community
Lawyers in a particular city know the laws and regulations like no one else. Accounting firms in rural areas are skilled at helping farmers navigate difficult financial situations. Now you need to demonstrate this in your content.
Target your content to both your audience and your region. For example, a roofing company wouldn't write in Fort Lauderdale about how winter weather affects roofing materials because they know that content would only be relevant to customers further north.