both companies maintain a consistent brand image through carefully
Posted: Sat Apr 05, 2025 4:36 am
Another example of the effective application of the 7P model is the Coca-Cola company . This brand has been investing in the development of its products for years, offering not only classic carbonated drinks, but also healthy alternatives such as juices or isotonic drinks. Coca-Cola places great emphasis on distribution , ensuring the availability of its products worldwide thanks to an extensive distribution network. In terms of processes , the company is constantly improving its production and logistics methods to meet consumer expectations and minimize the impact on the environment. Thanks to these actions, Coca-Cola not only maintains its position as a market leader, but also builds lasting relationships with customers.
People – Both Starbucks and Coca-Cola invest in employee training to ensure bc database america the highest quality of customer service.
Physical evidence –designed packaging and point-of-sale aesthetics.
By using the 7P model, these companies can effectively respond to changing market and consumer needs, which translates into their business success.
People – Both Starbucks and Coca-Cola invest in employee training to ensure bc database america the highest quality of customer service.
Physical evidence –designed packaging and point-of-sale aesthetics.
By using the 7P model, these companies can effectively respond to changing market and consumer needs, which translates into their business success.