TikTok has successfully dominated social media trends since 2020 armed with addictive short videos and various viral challenges. Until now, the acceleration of the growth of this application has not shown any signs of decreasing.
In February 2019, TikTok was successfully downloaded by 1 billion users. As of April 2020, the most popular short video application has been downloaded 2 billion times from the Apple App Store and Google Play Store. In other words, TikTok has managed to double its number of users in just one year.
If the numbers are still not convincing enough to express the greatness of TikTok, bc database china take a look at the following statistics. In the first quarter of 2020, TikTok secured 315 million downloads from various parts of the world. With such a large number, TikTok became the application with the most downloads in one quarter.
For marketers, the rapid growth of the TikTok application is very tempting. Seeing this trend, good marketers should start asking how to use TikTok's popularity as a means to promote their products or services.
TikTok Marketing: Tips for Running It in 2023
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