High rankings in search results for key phrases increase recognition and remind potential customers of your brand. This builds awareness and facilitates repeat contact.
Easy access to information
A well-positioned website provides easy access to detailed information bank database about products, services, and purchase conditions. It makes the purchasing process more comfortable, which can make us want to come back.
Content that builds engagement
This was already mentioned a while ago:)
Increased trust
High positions in search engines increase the feeling of credibility and stability of the company in the eyes of customers. Besides, you can hide a dead body on the second page of search results - no one looks there anyway!
Good SEO means increased brand visibility!
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