Lead Generation Forum

4. Behind-the-scenes
Perhaps the most popular type of social content: behind-the-scenes. Show people what goes on behind the scenes within your company. This can really be anything and of course depends very much on the type of company. If you are a restaurant, you can, for example, make a behind ...

The use of social media platforms continues to grow and the smartphone has become indispensable. As a result, we cannot ignore social media when determining our position within the market or the impact of a (crisis) situation. Monitoring what is happening in your environment gives you the ...

4. More personal community management
At a local level, different interests often play a role than at a national level. If the entrepreneur (or the store staff) can perform the community management (and webcare) themselves on their own local social media profiles, then that will naturally come ...

In a little while, the summer holidays will really be over. Are you going to enter your office full of fresh courage? Then take a moment to determine where you stand. Are you on your way to achieving your goals? We have listed the best, most important and most useful articles in the field of social ...

WhatsApp was bought a few years ago for 19 billion euros and Facebook has to earn that back somewhere. What about WhatsApp's revenue model?
Vogel-Meijer: “We are not currently paying for this service, but we do not know what will happen in the future. After all, WhatsApp is also looking for revenue ...

Are the people who click on your ad the same people who ultimately buy your product? That is not always the case, as I know from my own experience. They are often a kind of digital window shoppers . Yet the focus is often on the number of clicks and the CTR and not so much on conversions.



For one ...

My tips
And that brings me to a few tips. What have I learned in this short time from my experiment with LinkedIn native video?

LinkedIn video seems to work particularly well when sharing your professional knowledge within your field. Visual tips and tricks that professionals on LinkedIn within ...

But Facebook has proven in the past that it can successfully fight the battle between the attractiveness of the platform and the users it sees as unwanted. The problem was that every time a hole was closed, another mole would emerge somewhere else. It is not for nothing that a former Facebook ...

3. Social shopping
A fast-growing trend, partly resulting from programmatic advertising, is social shopping. Social shopping gives consumers the opportunity to buy products they see on social media directly. Especially on Instagram and Pinterest it is possible to order products that are shown on ...

Who are your followers, what percentage is male or female and what is their age? Where do they come from and at what times and days are most of them online? You can check this in the 'followers' section in statistics. With this data you can better tailor your telegram data content in terms of ...